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​Viettel Fanpage 

Client: Viettel 

Agency: LêBros

​Strategic Planner: Hoài Anh

Creative Strategic : Quỳnh Hương

Background: Developing a content strategy for Viettel's fanpage to become the official representative portal for the group, including information, products and services that Viettel Group plans to develop for society. Vietnam & customers. Besides, the fanpage content can also be seen, the mission of Viettel Group.

 

Challenge: How to approach, categorize and deliver different content to different target groups without crossing and systematically agreeing on a big idea and displayable visual concept maximum message to be conveyed on the fanpage of Viettel military telecommunications group.

Creative Idea : Human Centric - Ideas make the world more human

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